CLIENT
Pasque Project
Project
Website design & development
Platform
Wix Studio
Industry
Community & advocacy
A shared purpose.
Room to grow.
Pasque Project brings together people working to expand reproductive justice in South Dakota. The website gives the coalition a clear home for its mission, community initiatives and opportunities to get involved.
Inspired by the project’s floral identity, the design pairs expressive purple tones with a bright lime accent. Confident typography and spacious layouts help organise detailed information while keeping the overall experience approachable.
01 / Visual direction
Rooted in community.
Designed to bloom.
The pasque flower connects the project to South Dakota and gives the homepage a distinctive starting point. Floral photography, a vivid palette and strong headings carry that character through the design.
02 / Content & navigation
Clear information.
Meaningful connections.
Lead with purpose
01 / MISSION
A direct introduction explains the coalition’s focus, with a visible invitation to get involved.
Give the work space
02 / PROJECTS
Ongoing and past initiatives sit in distinct groups, making a detailed body of work easier to explore.
Invite the next step
03 / PARTICIPATION
Coalition information, multilingual survey links and donation prompts offer different ways to participate.
Community initiatives organised into clear, easy-to-explore sections.
Coalition information and multilingual resources create clear opportunities to get involved.
04 / Mobile experience
The same purpose.
Within easy reach.
The mobile layout brings the mission, floral imagery and invitation to get involved into a clear vertical sequence. Readable content and simplified navigation help visitors explore the coalition’s work from their phone.